social media marketing jacksonville

Social Media Campaigns to Target Potential Customers

Social media marketing is the newest form of website optimization and, by far, the most creative. In addition to furnishing a powerful distribution network for your company's message, an effective campaign can help your website build page rank while providing entertaining content that other sites will want to link to. Your company can effectively drive large volumes of traffic to your website by creating an online buzz about your image, products or services.

There's no doubt about it - social media is queen of web marketing. Consider these statistics:

  • As of 2020, there are more than 3.96 billion active social media users - increase of 10.9% year-on-year from 3.48 billion in 2019
  • 49% of the world are active social media users, regardless of age and 63% of the world's population aged 13+ are active on social media
  • During the first quarter of 2021, Facebook reported almost 1.88 billion daily active users (DAU). Overall, daily active users accounted for 66 percent of monthly active users.
  • 8 billion people have Instagram accounts.
  • 81% Instagram accounts use the service to research products and services
  • YouTube reaches more adults 18-24 years old in the United States than any cable network.
  • 72 percent of users who follow particular brands on Twitter are likely to make a purchase from that brand.
  • 93 percent of shoppers' buying decisions are influenced by social media because 90 percent of users trust peer recommendations over paid advertisements.

Creating a buzz for your company clearly is a top option for effectively driving large volumes of web traffic to your website. Online communities have revolutionized the way businesses are distributing information to their end user. But luring web users to your website and - more importantly - converting them to paying customers takes far more than a few random weekly posts.

An effective strategy takes into consideration the particular social media sites that your target market frequents; the days and times that prospective customers are likely to be on social media sites; the type of content that will get them to click, share and buy your products and services. Expertly developed and properly implemented, campaigns can provide a powerful distribution network for your company's message, help your website build page rank and land your business new and returning customers.

Don't let a haphazard approach limit the potential of your social media efforts. Call 800-736-9112 to speak with an online marketing expert with Jacksonville's AppSoft Development today.

social media networking

In today's Internet-driven world, online communities have rapidly impacted the way businesses are distributing information to their end user. A company can reach millions of potential visitors by participating in social networks such as facebook, twitter, LinkedIn and YouTube. By sharing videos, providing news feeds, building linking strategies and conducting well-timed email blasts, spreading the word about your business can be almost instantaneous.

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the advantage of blogs

Blogging has replaced more traditional methods of distributing on-going information such as newsletters and white papers. By pinging the top social networks, an experienced blogger can boost your website's SEO efforts and entertain your users at the same time.

social marketing gets results

Browse our portfolio to see how other websites are utilizing social media campaigns to accomplish their Internet marketing goals, or use this website's Click to Call feature to speak directly with pros at AppSoft Development about your online marketing objectives.

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