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5 Ways to Cash in on Google’s Freshness Update

Google’s freshness update is creating serious buzz among SEO pros. And it can create some serious SEO traffic to your website, too. Designed to help searchers find the freshest material on the web, the new algorithms can help put even smallest of businesses on par with the big boys when it comes to search engine …

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Five Surefire Sources for Corporate Blogging Topics

One of the most common questions we get from clients interested in corporate blogging is how to come up with fresh blog topics on a regular basis. Blogging is most effective when new content is posted on at least a weekly basis. But the thought of coming up with new ideas is a bit daunting …

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Easy SEO Boosters

Effective SEO (Search Engine Optimization) combines multiple efforts. Some are best left to the pros. Others you can do yourself. AppSoft Development offers five easy SEO boosting tips to help get your web address atop the search engine results and drive traffic to your website. Include original content and update it regularly. This applies to …

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How to Knock Out your Competitor’s SEO

Your SEO campaign might be the most brilliant you’ve ever seen. But if it doesn’t trump your competitor’s SEO, it’s just web fluff. AppSoft Development specializes in developing, implementing and managing effective SEO campaigns that lure visitors to your website and make them your paying customers. That process involves taking a close look at what …

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Social Media Trends for Businesses in 2012

Social media continues to saturate nearly every facet of our lives and businesses. The coming year promises a whole new flux of trends that, if understood and approached effectively, can help boost your business. AppSoft Development shares a few of the top social media trends for businesses in 2012: Search Engine Shifts: Going forward, Google …

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Link Building, Clutter Clearing, Shopping Cart Recovery Top SEO Priorities

A recent online poll of more than 220 eMarketers showed that link building tops SEO priorities for the next 12 months. Cutting the clutter on landing pages and boosting shopping cart recovery also are high on their lists. When it comes to SEO, 42 percent of the poll respondents identified link building, increasing the number …

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