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Five Ways to Land More Facebook Fans

Facebook increasingly is proving a bottom-line boon to companies that use it effectively. Consider the results experienced by several top companies after implementing the Facebook Like button on their websites. Referral traffic from Facebook increased 40 times over shortly after Levi’s added a Like button to its site in April 2010. Revenues doubled for Giantnerd.com, …

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Google Plus Brand Pages: The Pros and Cons

It’s been a long time coming – the launch of Google Plus pages for brands, businesses and organizations. And while they look a lot like Facebook pages at first glance, Google + pages have a few added features that just may drive closer connections between page owners and their customers and supporters. Says Business2Community, “Facebook …

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5 Ways to Cash in on Google’s Freshness Update

Google’s freshness update is creating serious buzz among SEO pros. And it can create some serious SEO traffic to your website, too. Designed to help searchers find the freshest material on the web, the new algorithms can help put even smallest of businesses on par with the big boys when it comes to search engine …

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Five Surefire Sources for Corporate Blogging Topics

One of the most common questions we get from clients interested in corporate blogging is how to come up with fresh blog topics on a regular basis. Blogging is most effective when new content is posted on at least a weekly basis. But the thought of coming up with new ideas is a bit daunting …

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Easy SEO Boosters

Effective SEO (Search Engine Optimization) combines multiple efforts. Some are best left to the pros. Others you can do yourself. AppSoft Development offers five easy SEO boosting tips to help get your web address atop the search engine results and drive traffic to your website. Include original content and update it regularly. This applies to …

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How a Zombie Apocalypse can Boost Your SEO Website Traffic

It’s Halloween! What better time for a zombie apocalypse? And if that zombie apocalypse can send hoards of traffic to your website – even better! All you have to do is find a creatively fitting angle. Take the Center for Disease Control’s recent SEO success, for example. It should come as no surprise that unless …

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Social Media Proves a Business Boost for Online Retailers

If you’re an online retailer and you have yet to log into the social media world, you’re undoubtedly missing out on a flood of new customers and revenue. According to a recent study by ForeSee Results titled The Key to Driving Retail Success with Social Media: Focus on Facebook, 69 percent of all online shoppers …

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Survey Shows 95% of Businesses Know SEO is Important, but Fewer than Half Understand it

In a recent survey by the webzine Practical eCommerce, a full 95 percent of responding businesses agree that SEO is important. In fact, effective search engine optimization has become a top priority for Internet marketing professionals nationwide. But there is a huge gap between the number of entrepreneurs and business leader who realize the power …

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